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We include this chapter template in every Proposal Pack and thousands more chapter templates—Order and download for $79.

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Use the Why? template to answer an important question you expect your readers to ask. The most common question is probably why customers should use your products or services, why they should pick you over your competitors, or why a particular issue deserves their consideration.
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Alternate chapters are those which may be used instead of this chapter depending on your situation. Alternate chapters may be better suited for different size projects, more specialized projects, or variations on rights.

Alternate Chapters:
Related chapters may be used in conjunction with this chapter depending on your situation. Many related chapters are intended to be used together to form a more complex and integrated proposal.

Related Chapters:
Proposal Pack for Any Business
A proper business proposal will include multiple chapters. This chapter is just one of many you can build into your proposal. We include the complete fill-in-the-blank template in our Proposal Pack template collections. We also include a library of sample proposals illustrating how companies in different industries, both large and small, have written proposals using our Proposal Packs. This template will show you how to write the Why?.

We include a chapter library for you to build from based on your needs. All proposals are different and have different needs and goals. Pick the chapters from our collection and organize them as needed for your proposal.

Using the Proposal Pack template library, you can create any business proposal, report, study, plan, or document such as these.

How to write my Why? document

Create longer version of the chapter header as question here. Use this template to answer an important question you expect your readers to ask. The most common question is probably why customers should use your products or services why they should pick you over your competitors or why particular issue deserves their consideration. TIP. Change the title of this page to reflect the question you want to answer. Examples. Why Choose Our Company. Why Is This Issue So Important. Why Use This Product. Answer the question you posed in the title of this page. Be as specific as possible and refer readers to other pages as needed.

A Document from Proposal Pack

The editable Why? template - complete with the actual formatting, layout and graphics is available in the retail Proposal Packs.
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