Skip to main content

We include this Bundles chapter template in every Proposal Pack, along with thousands more. You assemble this chapter with others in various combinations to create custom-tailored business proposals, plans, reports, and other documents. Proposal Packs apply custom visual designs to the templates, giving the final documents a consistent professional finish.


Overview of the Bundles Chapter

The Bundles chapter is an important component in the structure of a business proposal, particularly when you are offering multiple products or services grouped together. This chapter helps clarify the details and benefits of buying these items as a combined package rather than separately. Including a Bundles chapter communicates the value of grouped offers to potential clients, making it easier for them to understand the cost-effectiveness and convenience of the package deal you are proposing.

How is the Bundles Chapter Used?

In a business proposal, the Bundles chapter is used to describe and detail the combination of products or services you are offering as a part of a single package. This can be particularly persuasive in proposals where the synergy between offered items or services can create added value for the buyer. The chapter serves not only to list these items but to highlight the savings and benefits that the bundle offers over purchasing each item individually. It is an effective tool to increase the attractiveness of your proposal by showing thoughtfulness in how the bundled offerings are tailored to the client's needs.

What is Included in the Bundles Chapter?

Typically, the Bundles chapter will include:

  • A detailed description of each product or service included in the bundle.
  • The pricing of the bundle compared to the cost of purchasing each item individually.
  • The benefits of purchasing the bundle, such as savings, convenience, or how the combined services/products better meet the client's needs.
  • Possible customization options if applicable, allowing the client to understand how the bundle can be tailored.
  • Any terms and conditions that apply specifically to the bundle, such as availability, time limits on offers, or cancellation policies.


Use Case Examples for the Bundles Chapter

  • Service Sales: In a proposal to a business looking for IT services, the Bundles chapter could detail a package including 24/7 tech support, cybersecurity services, and cloud storage, offering a comprehensive IT solution at a reduced price.
  • Product Sales: For a company selling wellness products, the Bundles chapter might describe a package deal that includes a range of health supplements, fitness equipment, and personal wellness coaching sessions, providing a holistic solution to health improvement.


Key Takeaways

  • The Bundles chapter is important for proposals offering combined products or services.
  • It outlines the benefits and savings of the bundle compared to individual purchases.
  • This chapter helps potential clients understand the value and convenience of the offered package.
  • Including a Bundles chapter can make your proposal more attractive by demonstrating tailored solutions.
  • It is a tool to enhance proposal effectiveness through detailed and clear communication of bundled offers.


The editable Bundles template - complete with the actual formatting, layout and graphics is available in the retail Proposal Packs.
Business proposal example What Our Clients Say

Great product! I’ve been using it for a few years and the ROI is great. I’m winning more projects because of the fast turnaround, and quality look of my proposals. The wizard walks you through your proposal systematically allowing you to choose the components relevant to your business and the project. You then generate the proposal and complete it by simply filling in the details. The turnaround time for proposals using the Wizard is extremely satisfying."

Dan Jones
Certified Alarms Inc.
Produced by:
Proposal Kit
Design Theme:
Proposal Pack for Any Business is the plain text design theme.
Software › Computer Software › Business & Productivity Software
$79 USD
Proposal Kit reviews4.7 stars, based on 843 reviews
Related chapters may be used in conjunction with this chapter depending on your situation. Many related chapters are intended to be used together to form a more complex and integrated proposal.

Related Chapters

Illustration of Proposal Pack Resources #1

The Bundles chapter and other chapters are integrated into a Word document as illustrated here in the Proposal Pack Resources #1 design theme. There are hundreds of design themes available, and every design theme includes the Bundles chapter template.

A proper business proposal will include multiple chapters. This chapter is just one of many you can build into your proposal. We include the complete fill-in-the-blank template in our Proposal Pack template collections. We also include a library of sample proposals illustrating how companies in different industries, both large and small, have written proposals using our Proposal Packs. This template will show you how to write the Bundles.

We include a chapter library for you to build from based on your needs. All proposals are different and have different needs and goals. Pick the chapters from our collection and organize them as needed for your proposal.

Using the Proposal Pack template library, you can create any business proposal, report, study, plan, or document.

Proposal Kit LogoPublished by Proposal Kit, Inc.
Use this template to describe bundles you are offering your customers or proposing to offer them. Bundles typically offer customers a better price for a purchase of a combination of items or services at the same time than if they paid for each item individually.
© 1997 - 2024, Proposal Kit, Inc. All rights reserved. Privacy Policy.