Skip to main content

Illustration of Proposal Pack Aqua #5

We include this Functionality chapter template in every Proposal Pack, along with thousands more. You assemble this chapter with others in various combinations to create custom-tailored business proposals, plans, reports, and other documents. Proposal Packs apply custom visual designs to the templates, giving the final documents a consistent professional finish.


Overview of the Functionality Chapter

The Functionality chapter is an important part of a business proposal, particularly when the document aims to describe the capabilities of a product or system in a clear and detailed manner. This chapter serves as the technical core where the specific operational features of a product or system are outlined. It helps potential clients or partners understand what the proposed solution can do and how it can meet their needs effectively.

How is the Functionality Chapter Used?

When used in a business proposal, the Functionality chapter is used to provide a comprehensive description of how a product or system operates. This includes detailing the technical specifications, the processes involved, and how these contribute to the overall effectiveness of the solution being offered. The goal is to assure the proposal's recipients that the product or system has been thoroughly thought through and is capable of performing the tasks it is meant to address. This chapter can be the deciding factor in whether a proposal is persuasive enough to move forward in the consideration process.

What is Included in the Functionality Chapter?

Typically, the Functionality chapter includes:

  • Technical Specifications: Detailed information about the technical aspects that enable the product or system to function.
  • Operational Details: Explanation of how the product or system is used on a day-to-day basis.
  • Compatibility Information: Insights into how the proposed solution works with existing systems or protocols.
  • Innovative Features: Highlights of any unique features that set the product or system apart from competitors.
  • Future Upgradability: Information on how the product can be upgraded or scaled to meet future requirements or growth.


Use Case Examples for the Functionality Chapter

  • Software Development Proposal: Detailing the features of a new software application, explaining how each function will benefit the user.
  • Engineering Project Proposal: Describing the operational functionality of a new piece of machinery or equipment being designed.
  • IT System Upgrade Proposal: Outlining the enhancements in functionality with the new system compared to the old one.
  • Product Launch Proposal: Showcasing the functionality of a new technological gadget and how it surpasses previous models.
  • Service Offering Proposal: Explaining the functionality of a new service and how it improves upon current processes or offerings in the market.


Key Takeaways

  • The Functionality chapter is important for detailing the operational aspects of a product or system in a proposal.
  • It helps demonstrate to potential clients or partners how the proposed solution addresses their needs.
  • This chapter includes technical specifications, operational details, compatibility information, innovative features, and future upgradability.
  • Effective use of the Functionality chapter can significantly enhance the persuasiveness of a business proposal.
  • It is particularly valuable in proposals related to technology, engineering, and other fields where detailed technical information is crucial.


The editable Functionality template - complete with the actual formatting, layout and graphics is available in the retail Proposal Packs.
Business proposal example What Our Clients Say

I’m glad you now have general-business proposal templates! Although most of my work is web design I do have the occasional marketing or advertising project for other businesses that I’m asked to bid on. Your templates save me time and make this part of the process much easier."

Dawn B.
Produced by:
Proposal Kit
Design Theme:
Proposal Pack for Any Business is the plain text design theme.
Software › Computer Software › Business & Productivity Software
$79 USD

Add To Cart

Proposal Kit reviews4.7 stars, based on 843 reviews
Related chapters may be used in conjunction with this chapter depending on your situation. Many related chapters are intended to be used together to form a more complex and integrated proposal.

Related Chapters

Illustration of Proposal Pack Infrastructure #3

The Functionality chapter and other chapters are integrated into a Word document as illustrated here in the Proposal Pack Infrastructure #3 design theme. There are hundreds of design themes available, and every design theme includes the Functionality chapter template.

A proper business proposal will include multiple chapters. This chapter is just one of many you can build into your proposal. We include the complete fill-in-the-blank template in our Proposal Pack template collections. We also include a library of sample proposals illustrating how companies in different industries, both large and small, have written proposals using our Proposal Packs. This template will show you how to write the Functionality.

We include a chapter library for you to build from based on your needs. All proposals are different and have different needs and goals. Pick the chapters from our collection and organize them as needed for your proposal.

Using the Proposal Pack template library, you can create any business proposal, report, study, plan, or document.

Proposal Kit LogoPublished by Proposal Kit, Inc.
Use this template to describe the functionality of products or systems.
© 1997 - 2024, Proposal Kit, Inc. All rights reserved. Privacy Policy.