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Catering Proposal Template Concepts
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How to write your Catering Proposal Template

With a Proposal Pack, you can create variations of this document of any length to suit your specific needs. This template is built using the Proposal Pack Wizard software included with any Proposal Pack or the Proposal Kit Professional bundle.

We typically include more chapters in the templates than most people will need to give everyone more variety in the chapters they may need. You can trim down a long template by removing pages you do not need or combining multiple chapter topics into one page.

Proposal Pack for Any Business

( Design themes, color schemes, fonts, and images are all customizable )

This set of chapters was selected for crafting a comprehensive catering business proposal. This document was created for a catering company to outline their services, menu offerings, pricing, and company background in order to secure a contract with potential clients, such as event organizers or corporate offices.

You can also create countless variations of this document to suit your needs using the included library of 2200+ chapters.
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Popular Proposal Pack Design Themes

The Proposal Pack for Any Business is a plain text design theme that does not include a visual design theme with logos or background photos. These design themes are commonly used to create this template. Any Proposal Pack can be used to create this template. Select a design theme based on your personal preferences for the visual look of the templates.

Use Cases for the Catering Proposal Template

  • Presenting catering services to a wedding planner
  • Bidding for a corporate event catering contract
  • Proposing catering options for a large conference
  • Offering menu and service options for a charity gala
  • Responding to a request for proposal from a governmental organization
  • Negotiating with a venue for preferred caterer status
  • Launching a new catering service to potential business clients
  • Renewing an existing contract with a business client
  • Expanding catering services to include special dietary menus
  • Competing in a local tender for a public event

Chapters Suggested for the Catering Proposal Template

Cover Letter, Title Page, Table of Contents, Executive Summary, Company History, Services Provided, Menu Options, Pricing, Cost Summary, Testimonials, Company Experience, Staffing, Certifications, Health and Safety, Terms and Conditions, Company Policies, Guarantees, Appendices

Copy and paste this chapter list into the Proposal Pack Wizard's 'Select by AI' screen to build the Catering Proposal Template. The Wizard is included with any Proposal Pack or the Proposal Kit Professional.

While the chapter list for this layout has been AI-generated, the Word template that the Proposal Kit software will create is 100% human-written content.

Components of the Catering Proposal Template

Creating the Catering Proposal Template involves assembling several chapters and filling them in with your details. While there's no one-size-fits-all template for every situation, Proposal Kit offers layouts that can be customized using its extensive chapter template library. The Wizard software builds this template for you, customized to your needs. The Wizard software is included in every Proposal Pack and the Proposal Kit Professional. You can customize this list of chapters as needed in the Wizard software, such as adding additional chapters, removing chapters, and changing the order of chapters.

Cover Letter

This chapter includes a personalized letter to the potential client, introducing the catering company and expressing enthusiasm about the possibility of working together. It sets a professional tone and provides a personal touch, helping to establish a connection with the recipient.

Title Page

This section consists of a neatly formatted page that displays the name of the proposal, the name of the catering company, and the date. It serves as the front page of the proposal document.

Table of Contents

This chapter organizes the contents of the proposal in an easy-to-navigate format, listing all the sections and their page numbers. It helps the recipient easily find specific parts of the proposal.

Executive Summary

This section provides a concise overview of the entire proposal, highlighting the key points about the catering services offered, the uniqueness of the menu, and how the company can meet the specific needs of the event or client.

Company History

This chapter outlines the background of the catering company, including its founding, growth, and key milestones. This information builds credibility and trust by showing the company's development and experience in the industry.

Services Provided

This section details the range of catering services the company offers, from meal preparation to event setup and cleanup. It helps potential clients understand what to expect and how the services can be tailored to their specific needs.

Menu Options

This chapter presents the various menu choices available, including descriptions of dishes and customizable options. It can also highlight specialty menus such as vegetarian, vegan, or gluten-free offerings.


This section breaks down the cost of the catering services, possibly itemizing prices by type of service, menu selections, and number of guests. It includes automated calculations from a line-item database to ensure accuracy and ease of customization.

Cost Summary

A detailed presentation of the overall expenses associated with the catering services. This chapter uses automated data from a line-item database to provide a clear and comprehensive financial overview.


This section includes positive reviews and quotes from previous clients, which serve to reinforce the company's reputation and the quality of its services.

Company Experience

This chapter highlights specific events or projects the company has catered in the past, demonstrating its capability and versatility in handling various types of events.


This section details the qualifications, experience, and roles of the staff who will be involved in catering the event. It assures the client of professional and competent service.


This chapter lists important industry certifications that the catering company holds, which might include food safety and hygiene certificates. It provides reassurance about the company's commitment to quality and standards.

Health and Safety

This section outlines the health and safety protocols the catering company follows to ensure food safety and sanitation, which is crucial for client trust and compliance with regulations.

Terms and Conditions

This chapter lays out the formal legal agreements, payment terms, cancellation policies, and other contractual elements between the catering company and the client.

Company Policies

This section explains the company's policies on issues like sustainability, sourcing, and labor practices. It can help align the company's operations with the values of potential clients who prioritize these aspects.


This chapter describes the assurances and guarantees offered by the catering company, such as satisfaction guarantees or specific service-level promises, to build confidence in their services.


This section includes additional supporting documents or detailed information that is relevant to the proposal but not included in the main body. Examples might be licenses, detailed profiles of key staff members, or specialty menu details.

This template is also referred to as

  • Food Service Proposal
  • Event Catering Bid
  • Menu Proposal Template
  • Gourmet Catering Quote
  • Wedding Catering Plan
  • Corporate Event Menu Proposal
  • Catering Contract Proposal
  • Special Event Catering Offer
  • Catering Services Presentation
  • Catering Business Pitch

How to create the Catering Proposal Template with Proposal Pack Wizard

You can create this document using any of the logo-designed Proposal Packs. Pick any Proposal Pack with a logo design theme you like best; they will all work equally well. The Proposal Pack for Any Business has no extra logos or colors added. It is designed to be used plainly or customized with your logos and graphics.

This is a recipe for a template you can build in the Proposal Pack Wizard software using any of the Proposal Pack design themes. This template uses a new feature in the Wizard software for creating templates based on lists of chapters selected by the Business Proposal Outline Creator for Proposal Kit OpenAI GPT. We've used the GPT to generate this template recipe that you can paste into the Wizard's 'Select by AI' screen when selecting the templates for your project document. This Wizard feature will auto-select all the chapters generated by the GPT and map any mismatches to Proposal Kit chapter templates as best possible. This is a new experimental feature of the Proposal Pack Wizard software.

See this article, How to Streamline Your Business with AI Proposal Writer Tools, for more details on using ChatGPT to create your proposal outlines that can then be made by the Proposal Kit software.

If you have a ChatGPT Plus subscription for custom GPTs, use the Business Proposal Outline Creator for Proposal Kit OpenAI GPT to generate custom proposal chapter lists.

The Proposal Pack design theme you purchase will determine the visual look of this template. The screenshot above only shows the plain generic design theme.

We include a library of chapters to be assembled based on your needs. All proposals are different and have different needs and goals. We designed the Proposal Packs so you can customize the documents to suit your needs.

You will best create this document using the Proposal Pack Wizard - Expert Edition software to select this template and build it in the Proposal Pack logo design theme of your choice along with any desired customizations (such as adding additional chapters, removing unneeded chapters, changing the order of chapters, and importing your company logo). This template outlines a proposal for the described situation. Each user is responsible for typing in the actual content of the provided pages with their information to complete the proposal.

You create this template using the Wizard software, which includes the entire Proposal Pack library and software. We include the Expert Edition of the software in the Proposal Kit Professional bundle. Microsoft Word for Windows is required to use the customizing software.

How to Build Proposal Template from an AI Outline

This video shows how to build a Word format proposal template using the Proposal Pack Wizard software from an AI-generated outline. This video is illustrated with pre-created AI outlines of chapters that are pasted into the Wizard software, which then generates a Word document from the outline.

Key Takeaways

  • The Catering Proposal Template is built using a Proposal Pack or the Professional bundle using the included Wizard software.
  • You can create unlimited custom variations of this template.
  • The Wizard software automates quotes and other financial pages with a line-item database.
  • There are no ongoing subscription fees. You get lifetime unlimited use.
  • Proposal Kit is made for freelancers, small businesses, and non-profits.
  • Proposal Kit product content (templates, samples, software) is 100% written by humans.
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