Proposal Pack / All Templates / Methodology - Media Plan

Writing the Media Plan document

Use this template to describe your plan for using the media—television radio newspapers magazines and Internet. Describe your goals for using the media. Our media plan is as follows. Television . Name of channel and or program Date. Date of planned airing Time. Time Description of commercial or other mention. Any additional details that are important for the reader to know. . Name of channel and or program Date. Date of planned airing Time. Time Description of commercial or other mention. Any additional details that are important for the reader to know. Radio . Name of channel and or program Date. Date of planned airing Time. Time Description of commercial or other mention. Any additional details that are important for the reader to know.

. Name of channel and or program Date. Date of planned airing Time. Time Description of commercial or other mention. Any additional details that are important for the reader to know. Newspapers Magazines . Name of print media and or section Date. Date of publication Edition. Edition number Description of ad or other mention. Any additional details that are important for the reader to know. . Name of print media and or section Date. Date of publication Edition. Edition number Description of ad or other mention. Any additional details that are important for the reader to know. Internet

. Name of website and URL Date. Date of planned advertising Description of ad or other mention. Any additional details that are important for the reader to know. . Name of website and URL Date. Date of planned advertising Description of ad or other mention. Any additional details that are important for the reader to know. Summary Summarize your discussion of the media plan and refer readers to other parts of your proposal as needed for details about audience and content of advertising.