How to write your Copywriting Contract
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Use cases for this template
Securing a product launch rewrite at Northstar Outdoor Co.
The Challenge
On the eve of a spring gear launch, Northstar Outdoor Co. hired Lena Ortiz Copywriting to overhaul 60 product pages, but shifting project requirements from merchandising, legal, and the CFO caused scope creep, uncertain timelines, and confusion over who approved revisions and when invoices could be sent.
The Solution
They executed a clear copywriter contract with exhibits for Specifications, Critical Deliverables, acceptance windows, and payment terms, while Proposal Kit was used to create supporting documents-an editorial brief, a style guide, a change-request form, and a signoff checklist-and its line-item quoting produced a granular estimate that mapped SKUs to milestones.
The Implementation
Lena and Northstar filled placeholders for Delivery Dates, Days for acceptance, and governing venue, then used the Proposal Kit's document creation to issue the content plan and weekly status report templates, and employed the AI Writer only for supplementary materials like a product taxonomy report and testing plan that matched the acceptance criteria in the contract exhibits.
The Outcome
With every stakeholder aligned, approvals arrived on schedule, two mid-project changes flowed through documented change orders, invoices matched completed line items, and the site launched on time with no disputes over scope or money.
Rescuing a blog program at Voltique Robotics
The Challenge
Voltique's marketing lead brought in freelancer Marco Saito for a technical blog series, but past vendors had mishandled sensitive information and reused code snippets, making IP ownership, confidentiality, and Pre-Existing Works licensing a flashpoint that threatened to delay the campaign.
The Solution
The agreement set work-made-for-hire ownership, a license to any Pre-Existing Works, and a strict acceptance path, while Proposal Kit produced supportive materials: a research brief template, a CMS review checklist, and a confidentiality handling guide; its line-item quoting clarified per-post fees, rush rates, and the minimum block of hours for interviews.
The Implementation
Marco configured exhibits to spell out platforms, no third-party plug-ins, and backup routines, then used Proposal Kit's AI Writer to draft a topic matrix, an interview questionnaire, and a risk log for embargoed product info, keeping the legal contract untouched but surrounding it with operational documents that made roles and timelines explicit.
The Outcome
Voltique got twelve blog post releases in ten weeks without leaks, edits dropped by half due to consistent briefs, and finance paid promptly because each invoice was tied to approved posts and documented milestones.
Winning enterprise thought leadership at Harvest Lane Foods
The Challenge
Facing an investor roadshow, Harvest Lane Foods engaged Asha Malik Creative for a flagship article and white paper, but the board demanded measurable acceptance criteria, while the COO worried that late revisions would derail the schedule and eat the budget.
The Solution
They put a contract in place with defined Critical Deliverables, test and acceptance steps, and a one-year claims limit, and used Proposal Kit to create a supporting strategy memo, a distribution plan, and a detailed measurement framework, with line-item quoting splitting research, drafting, and design into separately billable stages.
The Implementation
Asha completed the exhibits, then used Proposal Kit's AI Writer to draft a market study outline, stakeholder interview summaries, and a post-launch report template, so any new requests flowed through documented change forms and each milestone had an attached acceptance checklist mirrored in the reporting.
The Outcome
The white paper shipped a week early, the article earned trade press pickups, the team avoided time-consuming rework, and payments cleared on approval because everyone could trace effort to specific line items and agreed on the criteria.
Abstract
This copywriter contract is a comprehensive contract designed to be a legally binding agreement between a Client and a Copywriter. It uses clear language to define the project scope, deliverables, payment terms, and timelines so the parties understand expectations and stay on the same page. Specifications and compensation are set in Exhibits, which you can refer to when you write your own copywriting contract or adapt a copywriting contract template to suit your business and industry.
The agreement explains how project requirements are documented, how Critical Deliverables are handled, and how acceptance, testing, and quality assurance work. Delivery dates are typically estimates unless a milestone is marked critical. The change process for enhancements is spelled out, so you can clarify revisions and decide funding before you begin extra work. It also requires off-site backups and limits reliance on third-party tools unless listed in the Specifications, which helps protect project integrity and streamline delivery.
Ownership terms are important. Materials are work made for hire owned by the Client, with the Copywriter assigning any remaining rights. Pre-existing Works from the Copywriter are licensed so the Client can use and modify them as applicable to the project.
Non-infringement, no-conflict, and right-to-grant warranties position both sides for professionalism and risk control. Confidentiality provisions protect sensitive information; the Customer must keep the Specs and related materials confidential. Identification and derivative works clauses explain how the Copywriter may be credited and protect the Copywriter's pre-existing methods.
Compensation flows from Exhibit A; align your invoice process to those payment terms to save time and effort. If payments are missed, remedies include suspension or termination. Limitations of liability cap damages to the money paid, and there is a one-year window to bring claims.
Independent contractor status, equipment responsibilities, and governing law are addressed. Be aware that a general clause restricts assignment or modification by the Customer, which you should review and address so that it fits your expected course of work.
Use cases include a blog post series, a website relaunch, product pages, or a long-form article campaign. Whether the other party is an agency or a startup, this framework can cover the minimum essentials from scratch and help you rely on clear communication instead of vague stay tuned updates.
Proposal Kit can help you write and assemble a copywriter contract you can rely on. Its document assembly, automated line-item quoting, AI Writer for supporting documents, and extensive template library make it easier to prepare agreements that clarify expectations and timelines without being time-consuming.
To expand, fill the placeholders and align clauses before you begin work. Set the Delivery Date, Days for acceptance, State and County for governing law, and the minimum service levels that suit your project scope. It is crucial to reconcile ownership language with any No Right to Assign clause so both sides are aware of what they can modify, transfer, or reuse.
Use the Specifications to explain measurable quality gates and acceptance steps, then position your team to be prepared for change by defining how enhancements will be estimated, funded, and scheduled. Address confidentiality early to protect sensitive information, and specify which Pre-existing Works are included so expectations remain applicable across the course of the project. For payment terms, decide when to invoice (for example, at milestones or delivery) and how missed payments affect timelines. Typically, this clarity will save money and effort, streamline clear communication, and reduce time-consuming rework.
For busy teams, Proposal Kit helps you stay prepared with structured templates and document assembly that cover the essentials from scratch. Its automated line-item quoting ties estimates to deliverables, while the AI Writer can write supporting items like change requests, a blog post brief, or an article outline that matches the project requirements. When you need business-focused advice prompts built into a consistent copywriter contract framework, Proposal Kit's extensive template library makes it easier to tailor professional documents to your client and industry.
Further insights on risk and operations can strengthen how you use this copywriter contract. The warranty structure is narrow: the sole remedy is correction to meet the Specifications and a cap on the money paid, with a one-year limit to bring claims. That allocation makes timelines for acceptance and testing crucial because formal approval often gates the next invoice and limits later revisions.
Define pass/fail criteria, a minimum acceptance checklist, and who signs off to keep clear communication with the client or other party. For Critical Deliverables, late delivery can trigger suspension or termination; for all other milestones, dates are estimates. Force majeure is recognized, and the Copywriter must maintain off-site backups, which you can expand by setting backup frequency and retention in the Specifications.
Intellectual property language splits ownership of Materials from rights in Pre-Existing Works. The Customer owns the work made for hire, while the Copywriter licenses embedded components and may retain rights to derivative works tied to pre-existing methods. Identification and copyright markings may be required; decide what credit is appropriate for your business context and industry.
The contract also limits reliance on third-party software unless listed, promotes professionalism in QA through test plans, and clarifies independent contractor status, equipment support, attorney's fees, and governing law/venue. Confidentiality is one way to protect sensitive information from the Copywriter; if both sides share sensitive information, you can address that in the Specifications so parties understand what is covered and expected.
Proposal Kit can help you stay prepared by assembling a tailored copywriter contract and Specifications that match project scope, project requirements, timelines, and payment terms, while its automated line-item quoting and AI Writer assist with change orders, acceptance checklists, and test plans. Use its copywriting contract template as a write you can adapt, then refer to the exhibits to suit your situation with precise, applicable language.
How to write my Copywriting Contract document - The Narrative
THIS AGREEMENT is made this Current Day day of Current Month, Current Year by and between Company Name ("Copywriter") and Company Name ("Customer"). "Pre-Existing Works" shall mean any method, practice, source code, object code, graphics, or other resource incorporated into any deliverable that contains Copywriter's Proprietary Rights. "Copywriter's Proprietary Rights" shall mean anything in which Copywriter has a rightful copyright, trademark, patent, or other intellectual property interest. "Deliverables" shall mean the software provided in object and/or source format (and subject to Copywriter's Proprietary Rights), documentation, or other materials required to be delivered by Copywriter to Customer, as set forth in any Specification(s).
"Source Code" shall mean all of the readable forms of code, documentation, or any combination thereof that go together to make and build files or Deliverables. "Services" shall mean any programming, training, customization, enhancement, or other labor performed by the Copywriter as required by the Specifications, which may or may not have an associated Deliverable. "Specifications" shall mean the specifications for the Deliverables, as reasonably communicated and agreed to by Copywriter, which include detailed specifications and instructions for all required Deliverables, features, and functionality, and a complete production schedule for each Deliverable.
Copywriter has experience and expertise in the development and formation of original written works ("Materials" or "Project"). Customer desires to have Copywriter develop Materials for Customer. Copywriter desires to develop Customer's Materials on the terms and conditions set forth in Exhibit B attached hereto (the "Specifications").
In consideration of the mutual covenants set forth in this Agreement, Customer and Copywriter hereby agree as follows:
Development of Materials
Copywriter agrees to the documentation and development of the Materials according to the compensation terms listed on Exhibit A attached hereto.
Specifications
Copywriter agrees to develop the Project pursuant to the Specifications set forth in Exhibit B.
Delivery Dates and Milestones
Copywriter will use reasonable diligence in the development of the Materials and endeavor to deliver to Customer all operational Materials and files no later than Delivery Date. Customer acknowledges, however, that this delivery deadline and the other payment milestones listed in Exhibit B are estimates, and are not required delivery dates unless otherwise noted in the Specifications. Deliverables defined as "Critical Deliverables" shall be outlined in Exhibit B and shall contain the delivery date and the terms of delivery of the Critical Deliverable. Copywriter shall deliver, at all times, any and all material required to complete the Project.
Ownership Rights
Customer shall retain all ownership, title, and interest in all Materials delivered under this Agreement. All subject matter created as part of the Materials shall be considered works made for hire and Customer shall own all copyrights. To the extent that any rights in the Materials vest initially with Copywriter for any reason, Copywriter hereby irrevocably assigns and quitclaims any such rights to Customer.
Notwithstanding Sec 5.4, Copywriter hereby grants to Customer a non-exclusive, royalty-free, nontransferable, worldwide right and license to use, reproduce, modify, and distribute any Pre-existing Works incorporated into the Materials in connection with Customer's use of the Materials. Rights and license shall include, but is not limited to, rights to modify any Pre-existing Works to adapt or incorporate the Pre-existing Works into the Materials and to modify the Pre-existing Works to correct errors, add features or functionality to the Materials, and to make the Materials compatible with other hardware or software.
Project Development
1 Copywriter Warranties
Copywriter certifies and warrants that the following is true and valid:
1 No Conflict
By entering into this Agreement, Copywriter certifies that Copywriter does not and will not violate, conflict with, or result in a material default under any other contract, agreement, indenture, decree, judgment, undertaking, conveyance, lien, or encumbrance to which Copywriter or any of Copywriter's affiliates is a party or by which Copywriter or any of Copywriter's property is or may become subject or bound. Copywriter will not grant any rights under any future agreement, and will not permit or suffer any lien, obligation, or encumbrances that will conflict with the full enjoyment by Customer of Customer's rights under this Agreement.
2 Right to Make Full Grant
Copywriter has all required ownership rights and license to grant Customer all necessary rights with respect to the Materials, free and clear of any and all agreements, liens, and interests of any person or party, including, without limitation, Copywriter's employees, contractors, agents, artists, or any such employees, contractors, agents, and artists who have provided, are providing, or will provide services with respect to the development of the Materials.
3 Non-infringement
Nothing contained in the Materials or required as any part or operation of the Materials, or is required to deliver the Materials under this Agreement does or will infringe or violate any intellectual property rights of any third party. Further, nothing contained within the Materials or any part or operation of the Materials will cause the use, reproduction, resale, or transfer of the rights to the Materials to infringe upon the intellectual property rights of any third party.
4 Pre-existing Works and third-party Materials
Copywriter has the right to assign and transfer rights to such pre-existing works and third-party materials as specified in this Agreement.
2 No reliance on third-party Software or Technology
Unless otherwise agreed to by Customer, Project files shall not require any additional software, third-party resources, "plug-ins" or other technologies not listed in the Specifications. Any additional software required to run the deliverables shall be construed as non-conformance to the Specifications.
Specific Enhancements
Copywriter and Customer acknowledge that at some time during the Term of this Agreement, either Copywriter or Customer may propose enhancements to the Project that fall outside of the scope of the Specifications. Upon such proposal, Copywriter shall confer in good faith with Customer concerning the feasibility of developing such enhancements and the time frame for developing, testing, and incorporating such enhancements. Copywriter and Customer shall mutually agree in writing as to whether Copywriter shall pursue the development of such enhancements, and, if so, which party will fund such development. The Specifications will be amended to include such enhancements.
Backups and Redundancies for Development. Copywriter will maintain off-site storage of all stages of the source code and other backup media related to this Agreement to ensure Project integrity and protection, and will be responsible at all times for setting up a procedure for backing up all Project data.
Acceptance
The terms and conditions contained in this section will apply to the initial release of the Project Materials, as well as to subsequent release(s), upgrades, enhancements, or any other version thereof. Copywriter shall evaluate any beta or final version(s) of each deliverable and shall submit an acceptance or rejection to Copywriter within Days days after Customer's receipt of an agreed upon transmission for each deliverable. Testing and Quality Assurance. Copywriter agrees to thoroughly test the Materials and Project (including, without limitation, each and every release, version, and enhancement thereof), as appropriate under the circumstances, at all appropriate stages of development, and shall document the testing by written test documents delivered to Customer.
Copywriter will submit test plans to Customer, so as to ensure that Customer's standards of quality are maintained, and Copywriter agree to subsequently modify the test plans to accommodate Customer's requests if Customer reasonably deems necessary. Quality Assurance or test documentation shall include detailed descriptions of the tests conducted, their results and any outstanding or unresolved issues. Copywriter will not deploy the Project, Materials or any enhancement thereof, unless Customer and Copywriter agree upon such action in writing.
Adherence to Schedule
If Copywriter fails to transmit any "Critical Deliverable" within the dates specified in the Schedule or fails to meet a Milestone as defined in the Specifications, then a Breach of Agreement ("Breach") shall be considered to have occurred. Customer may: (1) amend the Schedule to include a correction period; or (2) suspend the Schedule until the problem is corrected at the sole expense of Copywriter subject to Customer's reasonable satisfaction; or (3) terminate this Agreement. Delivery of all deliverables not defined in the Specifications as "Critical Deliverables" shall be considered estimates and delivery shall not be subject to breach. Copywriter shall not be held responsible for any delays due to: Milestones missed by Customer, delays due to Customer deliverables, delays due to transmission, equipment failure, strikes, riots, disasters, or other natural occurrences.
Compensation
For all of Copywriter's services under this Agreement, Customer shall compensate Copywriter in cash, pursuant to the terms of Exhibit A attached hereto. In the event Customer fails to make any of the payments referenced in Exhibit A by the deadline set forth in Exhibit A, Copywriter has the right, but is not obligated, to pursue any or all of the following remedies: (1) terminate the Agreement; (2) remove equipment owned by Copywriter, whether leased to Customer by Copywriter or not, and remove any Copywriter personnel or Staff from Customer location(s); (3) bring legal action; or (4) Customer may suspend development of the Project and is responsible for any schedule changes required and additional financial impact.
Confidentiality
Customer and Copywriter acknowledge and agree that the Specifications and all other documents and information related to the development of the Materials (the "Confidential Information") will constitute valuable trade secrets of Copywriter. Customer shall keep the Confidential Information in confidence and shall not, at any time during or after the term of this Agreement, without Copywriter's prior written consent, disclose or otherwise make available to anyone, either directly or indirectly, all or any part of the Confidential Information. Limited Warranty and Limitation on Damages.
Copywriter warrants that the Materials will conform to the Specifications. If the Materials do not conform to the Specifications, Copywriter shall be responsible for correcting the Materials without unreasonable delay, at Copywriter's sole expense and without charge to Customer, to bring the Materials into conformance with the Specifications. This warranty shall be the exclusive warranty available to Customer. Customer waives any other warranty, express or implied.
Customer acknowledges that Copywriter does not warrant that the Materials will work on all platforms. Customer acknowledges that Copywriter will not be responsible for the results, productivity, or any other measurable metric not specified in Exhibit B, obtained by Customer on the Materials. Customer waives any claim for damages, direct or indirect, and agrees that its sole and exclusive remedy for damages (either in contract or tort) is the return of the consideration paid to Copywriter as set forth in Exhibit A attached hereto. Copywriter will monitor the reliability and stability of the Materials for a period of up to Days days to ensure that they perform in accordance with the Specifications.
If modifications are required at any time, Copywriter will confer in good faith with Customer concerning the appropriateness of any modifications, and mutually agree whether or not to make such modifications; provided, however, that such agreement will not be deemed to relieve Copywriter from Copywriter's obligations to ensure that the Project continues to conform to the Specifications and compensation estimates as set forth in Exhibit A.
Independent Contractor
Copywriter shall be retained as an independent contractor. Copywriter will be fully responsible for payment of income taxes on all compensation earned under this Agreement. Customer will not withhold or pay any income tax, social security tax, or any other payroll taxes on Copywriter's behalf.
Copywriter understands Copywriter will not be entitled to any fringe benefits that Customer generally provides for Customer's employees or to any statutory employment benefits, including, without limitation, workers compensation or unemployment insurance.
Equipment
Customer agrees to make available to Copywriter, for Copywriter's use in performing the services required by this Agreement, such items of hardware and Materials as Customer and Copywriter may agree are reasonably necessary for such purpose.
General Provisions
1 Entire Agreement
This Agreement contains the entire agreement between the parties relating to the subject matter hereof and supersedes any and all prior agreements or understandings, written or oral, between the parties related to the subject matter hereof. No modification of this Agreement shall be valid unless made in writing and signed by both parties hereto.
2 Governing Law
This Agreement shall be governed by and construed in accordance with the laws of the State of State. Exclusive jurisdiction and venue shall be in the County County, State Superior Court.
3 Binding Effect
This Agreement shall be binding upon and inure to the benefit of Customer and Copywriter and their respective successors and assigns, provided that Copywriter may not assign any obligations under this Agreement without Customer's prior written consent.
4 Waiver
The waiver by either party of any breach or failure to enforce any of the terms and conditions of this Agreement at any time shall not in any way affect, limit, or waive such party's right thereafter to enforce and compel strict compliance with every term and condition of this Agreement.
5 Good Faith
Each party represents and warrants to the other that such party has acted in good faith, and agrees to continue to so act, in the negotiation, execution, delivery, performance, and any termination of this Agreement.
6 No Right to Assign
Customer has no right to assign, sell, modify, or otherwise alter the Materials, except upon the express written advance approval of Copywriter, which consent can be withheld for any reason.
7 Indemnification
Copywriter warrants that the Project will conform to the Specifications, or such other specifications as are agreed to in writing by Copywriter, for a period of one year from the date of completion of the Project. If the Project does not conform to the Specifications, as Customer's sole remedy, Copywriter shall be responsible for correcting the Project without unreasonable delay, at Copywriter's sole expense and without charge to Customer, to bring the Project into conformance with the Specifications set forth in Exhibit B. This warranty shall be the exclusive warranty available to Customer.
Customer waives any other warranty, express or implied. Customer acknowledges that Copywriter is not responsible for the results obtained by Customer on the Project. Customer acknowledges that Copywriter is not responsible for fixing any problems, errors or omissions on the Project after Customer has tested, proofed, and approved the Project and either a written approval has been given to Copywriter or the Project has been mass-produced or transmitted in the Public Domain in any way.
Customer waives any claim for damages, direct or indirect, and agrees that Customer's sole and exclusive remedy for damages (either in contract or tort) is the return of the consideration paid to Copywriter as set forth in Exhibit A attached hereto. No action, regardless of form, arising out of any claimed breach of this Agreement or transactions under this Agreement may be brought by either party more than one (1) year after the cause of action has occurred.
8 No Responsibility for Theft
Copywriter shall have no responsibility for any third party disrupting, intruding, or otherwise copying files or reverse engineering in part or in whole on all or any part of the Materials at any time.
9 Right to Make Derivative Works
Copywriter will have exclusive rights in making any derivative works from any of its work, practices, coding, programming, or other work on the Materials that is related to its pre-existing Copywriter Material as outlined in the Specifications.
10 Attorney's Fees
In the event any party to this Agreement employs an attorney to enforce any of the terms of the Agreement, the prevailing party shall be entitled to recover its actual attorney's fees and costs, including expert witness fees.
11 Identification of Copywriter
Customer agrees that Copywriter identification may be annotated within the content as the author. Customer also agrees to put Copywriter's copyright notices on the Pre-existing Materials and the relevant content therein.
12 No Responsibility for Loss
Copywriter is not responsible for any down time, lost files, lost productivity, improper use, or any other loss that may occur in the operation of the Materials. The parties represent and warrant that, on the date first written above, they are authorized to enter into this Agreement in its entirety, and duly bind their respective principals by their signatures below.

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Alternate Documents
Related Documents
- Exhibit A (Payment Terms)
- Exhibit B (Specifications)
- Exhibit E (Additional Services)
- Exhibit F (Project Change Form)
- Affidavit of Original Work
- Affidavit of Original Work and Release
- Affidavit of Copyright with Release (Non-Original)
- Writers Transfer of Copyright Contract
- Breach of Contract Notification Form
- Contract Dissolution Agreement
How to Build a Legal Contract with Proposal Kit
This video illustrates how to create a legal contract using the Proposal Pack Wizard software. It also shows how to create a proposal with an invoice and contract at the same time.
Frequently Asked Questions
How do I customize this contract to fit my business needs?
Customizing this contract involves editing the document to include your business details, terms, and conditions. The templates are designed to be flexible, allowing you to insert your company's name, address, and other relevant information. You can modify clauses to reflect your unique business practices and legal requirements.
Is this contract compliant with laws and regulations?
The legal contract templates are written by legal professionals and designed to comply with current laws and regulations at the time of their writing. However, laws can vary by jurisdiction and change over time, so it's recommended to have your contract reviewed by a local attorney to ensure it meets all legal requirements specific to your region and industry. Templates are licensed as self-help information and not as legal advice.
Can I use the same contract for different clients or projects?
You can use the same contract for different clients or projects. The templates are versatile and easily adapted for various scenarios. You will need to update specific details such as client names, project descriptions, and any unique terms for each new agreement to ensure that each contract accurately reflects the particulars of the individual client or project.
What should I do if I encounter a clause or term I don't understand?
If you encounter a clause or term in the contract that you need help understanding, you can refer to guidance notes explaining each section's purpose and use. For more complex or unclear terms, it's advisable to consult with a legal professional who can explain the clause and help you determine if any modifications are necessary to suit your specific needs.
How do I ensure that the contract is legally binding and enforceable?
To ensure that the contract is legally binding and enforceable, follow these steps:
- Complete all relevant sections: Make sure all blanks are filled in with accurate information.
- Include all necessary terms and conditions: Ensure that all essential elements, such as payment terms, deliverables, timelines, and responsibilities, are clearly defined.
- Signatures: Both parties must sign the contract, and it is often recommended that the contract be witnessed or notarized, depending on the legal requirements in your jurisdiction.
- Consult a legal professional: Before finalizing the contract, have it reviewed by an attorney to ensure it complies with applicable laws and protects your interests.

By Ian Lauder

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