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Capability Statement Concepts
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How to write your Capability Statement

We include this 13 page layout with every Proposal Pack. If you want this template to have a different visual design theme than the one illustrated here, purchase any Proposal Pack design and create this template using the purchased design theme. If you get a Proposal Pack or the Professional Bundle, you can also make any variation of this template with different chapters to suit your needs.

Proposal Pack for Any Business Screenshot of Pages
This set of templates was selected for a company presenting their capability statement to a government agency. A capability statement is an outline of your company information to be used when being evaluated for a contract. If a capability statement is required adjust the list of chapters as dictated by the instructions.

You can also create countless variations of this document to suit your needs using the included library of 2200+ chapters if ordering a Proposal Pack or Pro Bundle.
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With this Proposal Pack for Proposal Kit, it brings in so many phenomenal templates into your software that writing proposals for companies is a breeze compared to trying to do the research and figure out exactly what to say having a predefined template to start from with examples makes such a huge difference!!"

Allan Fine
The Executive Edge

Crafting an Effective Capability Statement with Proposal Kit

A capability statement is a key document for businesses seeking contracts, especially with government agencies. It outlines your company's strengths, services, and qualifications. For those unfamiliar with how to create a capability statement, Proposal Kit provides a straightforward solution. This software and template library simplifies the process, making it accessible to users of all experience levels.

A capability statement can be made up of many different chapter topics. With Proposal Kit you can assemble a complex document for your capability statement that covers all the information needed by the agency you need to submit it to. Proposal Kit is used to create many types of business documents as well as proposals.

Incorporating Financial Details

One of the standout features of Proposal Kit is its line item quoting database system. This tool is crucial for including detailed cost summaries, quotes, estimates, and budgets in your capability statement. It ensures your financial data is clear and professionally presented, a vital aspect when seeking contracts.

Types of Projects for Capability Statements

Capability statements are versatile and can be tailored for various projects, including:

  • Government contract bids
  • Private sector tenders
  • Partnership proposals
  • Supplier qualifications
  • Service provider listings
  • Construction project bids
  • Technology service offerings
  • Healthcare provider qualifications
  • Educational service proposals
  • Environmental consultancy offers


Are you in a situation where you need to present your business's capabilities to secure a contract or partnership? If so, understanding how to craft a compelling capability statement is crucial.

Utilizing Proposal Kit for Your Capability Statement

Proposal Kit's extensive library includes templates that are highly relevant to a capability statement:


This section is your opportunity to highlight what sets your business apart. Focus on unique strengths, such as specialized skills, innovative technologies, or a proven track record in your industry. Describe how these capabilities position your business as a suitable choice for the project or contract. Emphasize any unique approaches or methodologies that differentiate you from competitors.


Certifications can significantly bolster your credibility. List all relevant certifications your business holds, explaining how they are pertinent to your industry and the specific project. This may include industry-specific certifications, quality assurance standards, or environmental compliance certificates. Detailing these certifications demonstrates a commitment to excellence and adherence to industry standards.

Company Information

Provide a comprehensive background of your company. This should include the company's history, mission, vision, and values. Discuss major milestones and achievements, emphasizing how these experiences have prepared your business for the opportunity at hand. This section should paint a picture of a stable, reliable, and experienced organization.

Services Provided

In this section, describe in detail the services your business offers. Be specific about what these services entail, how they are executed, and why they are superior. If your services are diverse, consider categorizing them to make the information clear and digestible. Explain how your services meet the needs of the potential client or project.


Detail the products your company supplies or manufactures. Include information about product features, benefits, and any unique selling points. If your products are customizable, mention this flexibility. Highlighting the quality, innovation, or unique aspects of your products can set you apart from competitors.

Awarded SINs

If your business has been awarded Special Item Numbers (SINs), list them. SINs are often used in government contracting to categorize services and products. Detailing the SINs you hold shows your alignment with governmental procurement standards and can make your business more attractive for government contracts.

Our Clients

Demonstrate your experience and reliability by listing past client engagements. Include a mix of high-profile clients or projects that showcase your breadth and depth of experience. Testimonials or brief case studies can add authenticity and trust to your statement. This section should convey a track record of satisfied clients and successful projects.


Highlighting significant partnerships can show your business's ability to collaborate and leverage additional expertise or resources. Discuss the nature of these partnerships and how they enhance your business's capabilities. This can include joint ventures, strategic alliances, or supplier relationships that contribute to your ability to deliver on projects.


Introduce key team members, focusing on their qualifications, experience, and roles within your company. Highlight their individual expertise and how it contributes to the team's overall effectiveness. Including brief bios of your staff can personalize your capability statement and give a face to your business.

Related Projects

Share examples of similar projects your company has successfully completed. These should be relevant to the contract or project you are pursuing. Provide concise descriptions, the challenges faced, and how your company overcame them. This section should illustrate your ability to deliver similar projects successfully, reinforcing your capabilities and experience.

By expanding on these topics, your capability statement will comprehensively showcase your business's strengths, experiences, and qualifications, making it a powerful tool in securing new contracts and opportunities.

Remember, these templates are just a few of the many available in Proposal Kit's vast library, allowing for complete customization.

Success Stories

Amelia's Transportation Venture

Amelia, the owner of a growing transportation company, faced a crucial challenge: securing a major contract that could significantly expand her business. Knowing the importance of a powerful capability statement, she turned to Proposal Kit for assistance.

With Proposal Kit, Amelia was able to highlight the unique strengths of her transportation service. She detailed her modern, well-maintained fleet, emphasizing its capacity to handle a wide range of transportation needs efficiently. The software also allowed her to showcase her team's expertise, from experienced drivers to skilled logistics coordinators, painting a picture of a company that values professionalism and safety.

Moreover, Amelia used the platform to weave in stories of past successes, such as timely deliveries and high customer satisfaction rates, which added credibility and trust to her proposal. The capability statement crafted with Proposal Kit not only met but exceeded the requirements of the potential clients, ultimately helping her win the contract and paving the way for future growth.

Raj's Corporate Challenge

Raj, an employee at a large multinational corporation, was given the task of crafting a capability statement under a tight deadline. This document was crucial for the company to enter a new market sector. Raj chose Proposal Kit for its efficiency and comprehensiveness.

Using the software, he was able to swiftly compile a document that showcased the corporation's vast resources and diverse capabilities. He highlighted key aspects such as their cutting-edge technology, extensive industry knowledge, and a strong track record of delivering results. Proposal Kit's templates helped him structure this information in a clear, professional format.

The capability statement also included a section on the company's significant achievements, such as groundbreaking projects and innovation awards, which underscored their status as a leader in their field. Thanks to Proposal Kit, Raj not only met his deadline but also produced a document that was instrumental in the company's successful venture into the new market.

Lena's Non-Profit Mission

Lena, a dedicated volunteer at an international non-profit organization, faced the task of creating a capability statement that could open doors to new partnerships and funding opportunities. She turned to Proposal Kit for its versatility and ease of use.

The capability statement she crafted with the software effectively highlighted the organization's global impact. Lena detailed various successful projects the non-profit had undertaken, from community development programs to international relief efforts, showcasing the breadth and depth of their work.

She also emphasized the diversity and expertise of the organization's team, including seasoned experts in various fields, which illustrated their capacity to handle complex, multi-faceted projects. The document, enriched by Proposal Kit's comprehensive templates, not only conveyed the non-profit's mission and achievements but also its potential for future impact, leading to the establishment of valuable new partnerships and funding sources.

Conclusion: Mastering Capability Statements with Proposal Kit

From Amelia's transportation business to Raj's corporate presentation and Lena's non-profit proposal, Proposal Kit proves instrumental in crafting effective capability statements. These stories highlight how Proposal Kit simplifies this crucial task, ensuring clarity, precision, and success. Whether you're targeting government contracts or private sector opportunities, Proposal Kit equips you with the tools to present your business's strengths compellingly, making it an essential asset for any proposal writing task.

Product name:
Capability Statement
Produced by:
Proposal Kit
Software › Computer Software › Business & Productivity Software
$19 USD
Proposal Kit Review Stars4.7 stars, based on 842 reviews

Chapter Templates Used in the Capability Statement

Title Page, Table of Contents, Capabilities, Certifications, Company Information, Services Provided, Products, Awarded SINs, Our Clients, Partners, Staff, Related Projects, Back Page

You use this proposal for

  • Business document, study, plan, report

How to create the Capability Statement with Proposal Pack Wizard

You can create this document using any of the logo-designed Proposal Packs. Pick any Proposal Pack with a logo design theme you like best; they will all work equally well. The Proposal Pack for Any Business is the pack with no extra added logos or colors - designed to be used plain or for you to customize with your logos and graphics.

The Proposal Pack design theme you purchase will determine the visual look of this template. The screenshot above only shows the plain generic design theme. Names and stories in examples are fictional; however, the templates are from real client use cases.

We include a library of chapters to be assembled based on your needs. All proposals are different and have different needs and goals. We designed Proposal Pack so you can customize the documents to suit your needs.

You will best create this document using the Proposal Pack Wizard - Expert Edition software to select this template and build it in the Proposal Pack logo design theme of your choice along with any desired customizations (such as adding additional chapters, removing unneeded chapters, changing the order of chapters, and importing your company logo). This template outlines a proposal for the described situation. Each user is responsible for typing in the actual content of the provided pages with their information to complete the proposal.

You create this template using the Wizard software with an entire Proposal Pack library and software. We include the Expert Edition of the software in the Proposal Kit Professional bundle. Microsoft Word for Windows is required to use the customizing software. You can also edit Word document templates in other office software such as Word for Mac. We will assist Mac users in assembling complex templates for their first project if they do not have the required platform to run the Wizard software.

You only get the single assembled Word document if purchased as a stand-alone template. The individual template products - Capability Statement - include no other templates, samples, or software.

How to Build Templates Featured on Proposal Kit Website

Many people find the Proposal Kit website after searching for a specific proposal. Once you've purchased and installed the software, how do you build that template you found in the first place? This video shows you how to build any proposal you see on the Proposal Kit website.

Key Takeaways

  • The Capability Statement is available as a ready-to-edit template.
  • You can create unlimited custom variations of this template using a Proposal Pack or the Professional Bundle.
  • Using a Proposal Pack or Professional Bundle, you can automate quotes and other financial pages with a line-item database.
  • There are no ongoing subscription fees. You get lifetime unlimited use.
  • We made Proposal Kit for freelancers, small businesses, and non-profits.
  • Proposal Kit product content (templates, samples, software) is 100% written by humans.
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