Proposal Pack / All Templates / Methodology - Content Management Plan

How to write my Content Management Plan document

Use the Content Management Plan to outline how you will deal with large amounts of information. Any organization that routinely produces large volumes of information is involved in Content Management. This may include print or internet publishers corporate human resource departments that create publications for employees television and radio stations etc. Content can be digital or printed words or multimedia. Content management applies to the entire cycle that content must move through acquisition or creation editing or updating publishing translation or transformation archival and retrieval. Many people may be involved. creators editors technicians programmers etc. There are often other departments affected that are not directly responsible for content such as network administrators attorneys for contracts accountants to track royalties programming executives advertisers etc. Depending on the organization and volume of content the content management process may be lengthy and complex as is the case in printed magazine or reasonably swift and simple as in the case of creating posting and archiving blogs in an online site. But in every case its important to document the process and the people involved. Content. Describe the content to be tracked here e. g. articles for magazine column segments of an online help system radio interview etc. Creation Acquisition. Describe how this piece of content will be created or acquired. Include all relevant details such as names of writers photographers or animators; steps in the contract process; and names of the parties responsible for acquiring new content. Editing Updating. Describe how this content will be edited or updated prior to publishing. Name parties responsible for final approval of content for publishing and any processes that must happen before the content can be published. Version control is often an issue in the editing updating process as piece of content may go through many different versions before being approved for publication. Publication. Describe the process of publication. Name parties responsible for printing posting online etc anyone who makes it happen.

Translation Transformation. If this content is translated into other languages or other forms for further publication such as from print to Braille or describe that process here. Name parties responsible for performing these tasks. Archival Storage. If you keep copies of content that have already been published describe how you do that here. Can your audience view old content and if so how. Describe how long content will be kept and under what conditions it can be retrieved. Name parties responsible for the archival process. Retrieval. Describe how and when previously published content can be retrieved from your archives. Name parties responsible for managing the retrieval process.