Proposal Pack / All Templates / Qualifications - Target Audience

How do you write a Target Audience document?

Use this page to describe the target audience for your product service or informational campaign. You will most likely want to use all these ideas to describe how you will approach this audience with the Marketing Plan template also included in Proposal Pack. The target audience niche Briefly describe the niche audience new parents hobbyists dog owners etc. The size of the target audience Briefly describe how many people groups or companies are in the target audience.

Where they can be reached Briefly describe how to reach the target audience. These ideas should also be reflected in the Marketing Plan. Target audience demographics Briefly describe the demographics of the target audience income ranges age ranges occupations sex race physical location etc. Why they are the target audience Briefly describe why they are the target audience for your goods services or informational campaign. What will cause the target audience to respond Briefly describe the concepts this target audience is known to respond to style best value prestige lowest price etc. These ideas should be reflected in the Marketing Plan.

How this will benefit the target audience Briefly describe the benefits the target audience will receive from your product service or informational campaign. These ideas should be reflected in the Marketing Plan.