Skip to main content

How to write your Sales Quota Improvement Proposal

We include this 14 page layout with Proposal Pack. Create variations of this document of any length to suit your specific needs—Order and download for $79.


What's Included
$79 Pack
$199 Pro
All 2200 chapter templates
All 700 proposal layouts
All 200 completed samples
Novice quoting software
All 340 contract templates
All 110 project templates
Expert quoting software
Document branding features
Proposal Pack for Any Business
This set of templates was selected for an internal company proposal regarding the need to improve sales production levels. For a selected territory a strategy is to be created to imrpove engagement within the sales team.

You can also create countless variations of this document to suit your needs using the included library of 2200+ chapters.
Quote Image What Our Clients Say

I bought a proposal pack about one year ago. It’s an invaluable tool for me."

Luke Kinnear
Bare Naked Beauty

Components of a Sales Quota Improvement Proposal

There is no one-size-fits-all template for a sales quota improvement proposal. Proposal Kit templates can be customized as needed to fit any situation using the extensive chapter template library. Here are some key chapters typically included in this type of template. Use this template as your starting point and customize it as needed using the software included with each Proposal Pack or the Professional bundle.

Cover Letter

The Cover Letter serves as the introductory page for your Sales Quota Improvement Proposal. It briefly explains the purpose of the document, introduces the key points, and sets the stage for what follows. It should be engaging and clearly articulate the need to improve sales production levels.

Executive Summary

The Executive Summary provides a concise overview of the entire proposal. It highlights the key issues, proposed strategies, and anticipated outcomes. This section ensures that decision-makers can quickly grasp the essence of the proposal without reading the entire document.

Needs Assessment

In the Needs Assessment chapter, you evaluate the current sales performance and identify gaps or areas needing improvement. This section may include data analysis, feedback from the sales team, and market research to establish a clear understanding of the existing challenges.

Goals and Objectives

This chapter outlines the specific goals and objectives for improving sales quotas. It sets clear, measurable targets that the sales team should achieve within a given timeframe. These goals should align with the overall company objectives and be realistic yet challenging.

Sales Plan

The Sales Plan details the actionable steps required to achieve the set goals and objectives. It includes timelines, responsibilities, and resources needed. This section should be thorough and provide a clear roadmap for executing the improvement strategies.


The Strategy chapter delves into the overall approach to enhancing sales quotas. It discusses high-level tactics such as marketing initiatives, sales training programs, and technology implementations that will support the Sales Plan.


This section focuses on the specific territory where the sales improvement efforts will be concentrated. It includes an analysis of the market conditions, customer demographics, and competitive landscape within that territory.

Sales Figures

In the Sales Figures chapter, current and historical sales data are presented. Charts, graphs, and tables may be used to illustrate trends and identify patterns. This quantitative analysis helps in setting realistic targets and measuring progress.


The Recommendations chapter provides practical suggestions for actions that can be taken to improve sales quotas. These recommendations should be based on the data and analysis presented in the earlier sections of the proposal.


This chapter emphasizes strategies to boost engagement within the sales team. It includes methods for motivating and incentivizing the team, as well as fostering a positive and productive work environment.

Company Operations

The Company Operations chapter examines how internal processes and practices affect sales performance. It may suggest improvements in operational efficiency, inter-departmental collaboration, and resource allocation to support sales efforts.

Examples of projects a Sales Quota Improvement Proposal may be used for

This document can be used in many contexts and has various uses depending on the needs. Depending on your situation, customize the chapter list as needed using a Proposal Pack or the Professional bundle.

  • To outline a strategy for boosting sales in a specific region.
  • To present a comprehensive plan for improving sales team productivity.
  • To identify and address current shortcomings in sales performance.
  • To align sales objectives with overall company goals.
  • To provide clear, actionable steps for achieving sales targets.
  • To analyze market conditions within a specific territory.
  • To foster better engagement and motivation within the sales team.
  • To recommend practical actions based on data analysis.
  • To improve internal processes that affect sales outcomes.
  • To present a clear, concise overview to decision-makers.
  • To justify the need for additional resources or tools for the sales team.
  • To set measurable goals and objectives for sales improvement.
  • To propose new training programs for sales personnel.
  • To suggest marketing initiatives that support sales efforts.
  • To document historical and current sales performance for reference.


Related To

The Sales Quota Improvement Proposal may also be referred to in different ways or be used in more specialized situations, such as:

  • Sales Improvement Plan
  • Sales Performance Strategy
  • Sales Team Motivation
  • Sales Territory Analysis
  • Sales Goals and Objectives
  • Sales Data Analysis
  • Internal Sales Proposal
  • Sales Engagement Strategies
  • Company Sales Operations
  • Sales Figures Report


Product name:
Sales Quota Improvement Proposal
Produced by:
Proposal Kit
Software › Computer Software › Business & Productivity Software
$79 USD
Proposal Kit Reviews Image4.7 stars, based on 842 reviews

Chapter Templates Used in the Sales Quota Improvement Proposal

Cover Letter, Title Page, Table of Contents, Executive Summary, Needs Assessment, Goals and Objectives, Sales Plan, Strategy, Territory, Sales Figures, Recommendations, Engagement, Company Operations, Back Page

You use this this proposal for

  • General business proposal
  • Non-technical proposal
  • Project pitch proposal
  • Internal company proposal
  • Marketing and advertising proposal

How to create the Sales Quota Improvement Proposal with Proposal Pack Wizard

You can create this document using any of the logo-designed Proposal Packs. Pick any Proposal Pack with a logo design theme you like best; they will all work equally well. The Proposal Pack for Any Business is the pack with no extra added logos or colors - designed to be used plain or for you to customize with your logos and graphics.

The Proposal Pack design theme you purchase will determine the visual look of this template. The screenshot above only shows the plain generic design theme. Names and stories in examples are fictional; however, the templates are from real client use cases.

We include a library of chapters to be assembled based on your needs. All proposals are different and have different needs and goals. We designed Proposal Pack so you can customize the documents to suit your needs.

You will best create this document using the Proposal Pack Wizard - Expert Edition software to select this template and build it in the Proposal Pack logo design theme of your choice along with any desired customizations (such as adding additional chapters, removing unneeded chapters, changing the order of chapters, and importing your company logo). This template outlines a proposal for the described situation. Each user is responsible for typing in the actual content of the provided pages with their information to complete the proposal.

You create this template using the Wizard software with an entire Proposal Pack library and software. We include the Expert Edition of the software in the Proposal Kit Professional bundle. Microsoft Word for Windows is required to use the customizing software.

How to Build Templates Featured on Proposal Kit Website

Many people find the Proposal Kit website after searching for a specific proposal. Once you've purchased and installed the software, how do you build that template you found in the first place? This video shows you how to build any proposal you see on the Proposal Kit website.

Key Takeaways

  • The Sales Quota Improvement Proposal is a selectable proposal template layout.
  • You can create unlimited custom variations of this template using a Proposal Pack or the Professional Bundle.
  • Using a Proposal Pack or Professional Bundle, you can automate quotes and other financial pages with a line-item database.
  • There are no ongoing subscription fees. You get lifetime unlimited use.
  • We made Proposal Kit for freelancers, small businesses, and non-profits.
Proposal Kit LogoPublished by Proposal Kit, Inc.
You can also edit Word document templates in other office software such as Word for Mac. We will assist Mac users in assembling this template - Sales Quota Improvement Proposal - for their first project if they do not have the required platform to run the Wizard software.
© 1997 - 2024, Proposal Kit, Inc. All rights reserved. Privacy Policy.