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Opening New Selena’s Subs Franchise
Feasibility study and financial information for application for Selena’s Subs franchise in Boise Idaho. We believe that Selena’s Subs restaurant located at Maple St Boise Idaho would be profitable enterprise. We Whitmore Lahti LLC have secured the funding for franchise educated ourselves about the regulations involved in owning restaurant and done the local market research necessary to prove that we would be good franchise owners.
See the documents below for more details. Related Documents.
Financial Information
Whitmore Lahti LLC has performed thorough business location analysis prior to purchasing Selena’s Subs franchise. Following are the results. Primary Location.
Maple St Boise Idaho – Space This empty 800 square foot space is located within small mall directly across from multiplex cinema. Security. The mall’s security is provided by private security force which patrols and responds to calls during mall hours 9 Monday – Saturday 12 Sundays.
Demographics. The mall is surrounded by mixed use area of middle class residences and small businesses. This is ideal for our purposes as we are likely to attract employees from these businesses during the lunch hour as well as community members who come to the mall for entertainment and shopping. Access.
The mall has parking spaces with adequate handicapped spaces and other facilities such as ramps and restrooms outfitted for wheelchair access. The close availability of restrooms means that we would not need to build restrooms for our restaurant. Competition. There is teriyaki outlet and hamburger vendor in close proximity forming small ‘food court.’ While these two restaurants provide alternative eating opportunities for the public we believe that our salads and sandwiches will be welcome addition to the mix.
Many families and other groups will come to the area specifically because it offers choice in foods that can be consumed in the same area. Marketing. Our subs and salads offer lower calorie and lower carbohydrate menu items for the public and we intend to aggressively advertise that aspect. The mall offers sign space within the building on outdoor billboards and in regular publications and we will take advantage of all those opportunities.
Alternate Location. Location. Crestwood Drive Boise Idaho.
Security. This is busy location sandwiched between gas station convenience store and mailbox shipping store. The area is well lit at all times and is generally considered safe but no security personnel are continually present. Demographics.
This area is mix of residential neighborhoods and small businesses and fast food outlet would be welcomed here. Access. The small parking lot shared with the mailbox outlet contains eight parking spaces one of which is handicapped access space.
Ramp leads from the parking lot into the sidewalk that fronts both establishments. Some foot traffic from the surrounding community does come to the mailbox outlet but most customers come by car and stay for only short period of time. Competition. There is only one other fast food vendor within mile.
Fried chicken restaurant approximately half mile away. Marketing. Most residents in the area get their news from local newspaper in which we would be able to advertise; or from Spanish language radio station where we could also place audio ads. Virtual Location.
Competition. Although there are many other Selena’s Subs around the country we would be the first in Boise. Our main purpose with website is to make ourselves known and allow customers to check our menu and to print any coupons or other special offers we may have.
Marketing. We would take full advantage of the Selena’s Subs marketing plans offered to all franchisees. SEO. Selena’s Subs is already an established presence on the internet and we plan to build on their success.
We would also make sure to advertise our own web page through appropriate keywords on the site and through the inclusion of the URL on local flyers. The following table outlines our Selena’s Subs franchise’s projected income for the next three years. Whitmore Lahti LLC envisions the following future potential for this project. We believe that our primary choice of location Maple St Boise Idaho – Space offers the greatest future potential as it is located in rapidly growing area of the city.
The number of residential units within two miles is projected to grow by 25% within the next five years with the population predicted to increase by 30% and the number of businesses within two miles is projected to grow by 13% within five years. Being located across from multiplex movie outlet is ideal for capturing customers during all afternoon and evening hours. The cinema offers an attraction that pulls in customers from wider area than fast food restaurant typically does so we believe we will draw customers from larger area than most eating franchises would.
Also the location guarantees that we will be noticed even without advertising as people attending the cinema will see our restaurant when arriving and leaving the cinema. We’ve already spoken to the multiplex owners and managers and have agreed in principle to joint promotion programs such as meal and movie ticket offers and handing out each other’s coupons. Our second choice of location Crestwood Drive Boise Idaho is in somewhat depressed neighborhood that is rapidly undergoing gentrification. While we believe that location offers good opportunity for future growth as well we believe the growth there will probably be slower as the neighborhood changes character and more residents with larger disposable incomes move in.
If the primary location on Maple Street is as successful as we believe it will be we may consider opening second restaurant at this location in the future. As the first Selena’s Subs franchise within the Boise area we are guaranteed to attract attention especially from those who have moved to Boise from other cities that already host Selena’s Subs restaurants. Following is summary of Whitmore Lahti LLC’s financial information.
Whitmore Lahti LLC is partnership of four individuals. Tom Whitmore Christine Whitmore Joe Lahti and Miranda Lahti. The four of us will share management of our Selena’s Subs restaurant.
Funding
We have secured loan of $200 for startup costs from BuenaSuerte Bank. Out of this we intend to purchase our fast food franchise lease and remodel our restaurant site hire and train our staff and purchase supplies during our first year.
Reserves
In the unlikely event that our startup loan does not cover our expenses each partner has agreed to contribute $25 to the project for an additional total of $100 if that money is needed within the first two years. Project Budget. We anticipate the following expenses in the first year.
An additional 5% royalties would be paid from gross profits. We expect to at least break even the first year and to make substantial profit in the second year. Please find enclosed our feasibility study in application for Selena’s Subs franchise in Boise Idaho. We want to be the first to introduce Selena’s Subs to Idaho.
We are new Limited Liability Corporation LLC formed by two couples who plan to co manage the restaurant. We are well funded and well versed in business as you will see by the enclosed documents. We hope to finalize the franchise contract with you soon and look forward to working with you in the future for our mutual benefit.
I have used Proposal Pack Wizard for many client projects over the years. It makes it easy to complete a major project proposal in hours instead of days. Thank you."
The following related samples are also included in Proposal Pack:
The following related templates are also included in Proposal Pack with this sample:
These Excel calculator spreadsheets are included with this template. If you purchase a Proposal Pack or the Professional Bundle, these proposal pages are generated using an automated line-item database in the included Wizard software. The calculator spreadsheets are intended for use when purchasing only the sample as a static Word template.
This sample was created with Proposal Pack Minimalist #2. To change the visual look purchase any Proposal Pack and this sample will be created in that design theme.
Add To Cart This Sample Only - (as a Word template)
Add To Cart Proposal Pack Minimalist #2
Add To Cart Proposal Kit Professional Bundle
This video shows how to use Proposal Kit to write franchising proposal. This type of proposal is typically used to pitch someone on the sale of a franchise location, purchasing a franchise, starting up a new franchise as a business plan, securing funding and so on.
If you purchase this sample as a static template, it will be an editable Word format document; otherwise, if you buy a Proposal Pack or the Professional bundle, you can build a more customized editable Word document version of it using the included Wizard software. You can replace the sample information with your own, adjust the text to match your company's tone and style, and modify sections to include project-specific details.
You can purchase multiple samples as individual Word templates or all 200 samples are included in every Proposal Pack and Proposal Kit Professional, which is a much better deal. The Proposal Kit offers sample proposals for various industries and project types. You can select and customize different sample proposals to suit each unique project. This flexibility allows you to create tailored proposals for other clients or projects.
While this sample is an editable Word document, depending on the level of custom branding needed, consider the Proposal Kit Professional, which includes the branding features in the Wizard software that let you create custom-branded design themes more effectively. Start by incorporating your company's logo on the cover page, as well as in the headers and footers of the document. Next, adjust the color scheme of the proposal to match your brand colors. Change the fonts in the proposal to align with your brand's standard fonts. Including branded graphics that reflect your brand's style will further enhance the proposal. Additionally, ensure that the text within the proposal maintains a tone and voice consistent with your brand's communication style. By integrating these elements, your proposal will reinforce your brand identity.
To ensure your proposal stands out:
If you need help understanding or modifying a section of this sample, refer to the detailed instructions provided. Additionally, Proposal Kit includes customer support and resources such as tutorials and videos to assist you. Consulting with a colleague or a professional in your industry can also be beneficial if further clarification is needed. Asking an AI tool can also provide valuable insights for immediate needs.