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How to write your Intellectual Property Licensing Proposal

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Proposal Pack Concepts #16 Title Page

Proposal Pack Concepts #16 Body Page
Proposal Pack Concepts #16 Body Page
Proposal Pack Concepts #16 Back Page

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The Intellectual Property Rights Licensing Sample Proposal is an example of a proposal to license the trademarks or rights of one company's property for use in another company's products.

This is a good example to follow for companies proposing to lease rights to another company's property.

Anyone needing to write a proposal for licensing rights.

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Intellectual Property Licensing Sample Proposal

Licensing of Alexie Fearless Graphic Novel Properties for Computer Game

In fact, we love it so much that we want to transform it into a computer game, and thus we are proposing this intellectual property licensing agreement that will benefit both our companies. Our company strives to develop nonviolent adventure games that will please both male and female players, and your graphic novel perfectly meets our criteria. We’re sure that after reviewing our proposal, you will agree that expanding Alexie’s adventures into the world of digital gaming will grow the audience and market share for both the graphic novel and the game. We hope to develop a lasting partnership with ComicFeats to do a whole series of Alexie Fearless products.

We strongly believe our proposal has been thoroughly outlined and will meet or exceed all of your expectations and requirements. We will call you on September 2nd to answer any questions you may have and to set up a meeting. Thank you for your consideration, and we look forward to working with you soon.

We know that readers love Alexie Fearless, and we know that gamers will, too. Creating a computer game of Alexie Fearless. Journey 1 will expand the branding for the character name and for both our companies, ComicFeats and FerozCode.

It’s a win-win proposition for everyone. ComicFeats has created a sophisticated, brave, inspiring character in Alexie; an intriguing cast of cohorts and villains with Senonn, Dragonflie, Blue-En, and Donally; and an exciting storyline with Journey 1. This marvelous world currently appears only in graphic novel form.

Let’s take it into the animated game world for everyone’s enjoyment. We love your characters and your story, and we promise to stay true to the world that you have created in the graphic novel. While we will need to enrich the game environment and add more minor characters and perhaps a subplot or two, FerozCode will not substantially alter the characters or plot that you have created.

FerozCode is known for developing exciting nonviolent adventure games that feature intelligent, strong male and female leaders. Alexie Fearless fits perfectly into our product line. You have the characters and the story. We have the game expertise.

The family gaming market is waiting. Let’s unite our two strengths to create a fantastic new game. FerozCode proposes to license the following items of intellectual property from ComicFeats for use in an Alexie Fearless computer game that will benefit both companies. Properties to be licensed are as follows.

ComicFeats trademark and logo We would like to add these to all packaging and advertising for our new Alexie Fearless game to highlight our partnership to gamers everywhere. The character of Alexie Fearless We plan to create the game character based on the comic book character you have already developed. In our game, Alexie Fearless will have the physical form, characteristics, abilities, and backstory already developed by ComicFeats.

The characters of Senonn, Dragonflie, Blue-En, and Donally These characters, who are Alexie’s comrades and foes, are essential to the game. Their physical forms, characteristics, and abilities will be replicated from the Alexie Fearless graphic novel already developed by ComicFeats. The plot and theme of Alexie Fearless. Journey 1 The plot and theme will form the basis of the game in the same way they are presented in this graphic novel.

FerozCode reserves the right to insert additional characters and subplots and to develop theme music, additional clothing, and other stylistic elements to further enrich the plot and storyline of Alexie Fearless.

Journey 1.

The print form of Alexie Fearless. Journey 1 is a bestseller among graphic novels. Creating a computerized game version will bring the character and storyline to an even larger audience and will benefit both ComicFeats and FerozCode.

FerozCode recognizes that parties to this project possess certain intellectual property rights, and promises to do the following to protect those rights to the following properties. All characteristics of Alexie Fearless and other characters created by ComicFeats FerozCode will portray Alexie Fearless and other characters in the same way they were presented by ComicFeats to maintain the reputation of both companies. Storyline of Alexie Fearless.

Journey 1 - FerozCode’s new Alexie Fearless game will follow the storyline of Journey 1 and will not significantly alter the characters’ roles in any way. FerozCode reserves the right to add more characters and enriched environments to create a satisfying adventure game. Trademarks and Copyrights of ComicFeats Trademarks and copyrights owned by ComicFeats will be prominently featured on all packaging and marketing materials produced by FerozCode. The ComicFeats logo will be prominently displayed along with the FerozCode logo.

FerozCode hopes that the new Alexie Fearless. Journey 1 - game will be the first of an Alexie Fearless series of games. As new Alexie Fearless graphic novels are produced by ComicFeats, FerozCode hopes to also license those stories for future game development. FerozCode understands that the following are considered valuable trademarks and should always include a trademark symbol when printed.

Alexie Fearless The name of this character shall always include a registered trademark symbol when appearing in print. Senonn, Dragonflie, Blue-En, and Donally The names of these characters shall always include a trademark symbol when appearing in print. The name and company logo of ComicFeats The ComicFeats company name and unique pen drawing logo shall appear in the forms registered and protected by ComicFeats.

FerozCode will honor and protect all of the copyrights and trademarks assigned to properties licensed from ComicFeats. FerozCode can offer ComicFeats a very competitive licensing arrangement that will substantially benefit both companies and grow the audience for all Alexie Fearless products. FerozCode proposes to pay ComicFeats $400,000.00 to license in perpetuity the Alexie Fearless characters, the storyline of Alexie Fearless. Journey 1, and the ComicFeats logo and company name for use in the first Alexie Fearless computer game.

In addition, FerozCode proposes to pay 15% of profits from sales of the game to ComicFeats on a semi-annual basis. In addition to obtaining the rights to use the Alexie Fearless. Journey 1 story to develop our first game, FerozCode hereby states our desire to option future Alexie Fearless graphic novels for additional games.

Licensing Period

This intellectual property licensing agreement shall remain in effect as long as FerozCode, Inc. produces and sells any Alexie Fearless computer game. In the event that this game is sold internationally, this license agreement shall apply in all markets around the world without restrictions. Trademarked character names shall not be translated into other languages. FerozCode and ComicFeats are both relatively new companies in the respective fields of graphic novels and computer games.

To benefit both companies, we propose to do all of the following. Prominently display both company logos on all Alexie Fearless game packaging and advertising The marketplace will understand that we are partners in this arrangement. Develop joint advertising campaigns that highlight both graphic novel and game By marketing to both readers and gamers, FerozCode and ComicFeats should grow the audience for our Alexie Fearless products. Focus on the developing female audience for these products Strong, gutsy, female superheroes are extremely popular now, and more women and girls move into the game and graphic novel market each year.

We will encourage this trend and target this audience whenever possible, while continuing to appeal to our broad audience of gamers by enriching and bringing to life the exciting storyline of Alexie Fearless. Market both game and graphic novel to appropriate retail outlets It’s a win-win for both FerozCode and ComicFeats to sell our products in the same stores. FerozCode proposes to share our marketing strategies with ComicFeats in the expectation that ComicFeats will do the same to extend our joint market.

Plan for future Alexie Fearless products FerozCode wants Alexie Fearless to become a recognized name in the gaming world, and we hope to develop future games with ComicFeats. Producing a game version of the existing graphic novel of Alexie Fearless will benefit both FerozCode and ComicFeats in market share and recognition. After agreeing to the basic licensing arrangements proposed here, FerozCode and ComicFeats will need to cooperate in the following ways. FerozCode may scan pages from the Alexie Fearless graphic novel to develop animated game characters as needed; however, higher quality images could be more easily achieved if original digitized images are available from ComicFeats.

As the game characters and computerized environments will appear to be three dimensional, FerozCode may need to develop certain views and details that do not appear in the graphic novel. If additional digitized images are available from ComicFeats, access to those would greatly aid in the speedy development of our game. Graphic files for ComicFeats logo should be shared with FerozCode as soon as possible to guarantee accurate reproduction.

Planning sessions for joint announcements and marketing should be scheduled, beginning with a meeting to determine contents for a press release of this agreement. The developers and marketers at FerozCode look forward to collaborating with ComicFeats personnel to create and market an audience-pleasing game that will benefit all parties. FerozCode is a limited liability corporation developed by partners Adam Feroz and Gillian Whyte. FerozCode aims to create exciting adventure games with minimal violence to please the whole family.

"We strive to develop non-sexist game characters, with both male and female characters that are equally strong, intelligent, and resourceful". While many online games are based on war tactics of shooting enemies, ours are based on quests for prizes, the accomplishment of difficult goals, or the need to save others in jeopardy. We strive to develop non-sexist game characters, with both male and female characters that are equally strong, intelligent, and resourceful. FerozCode has been awarded the coveted All-Genders Game Award and the Family Plays Award.

FerozCode was founded in 2010, and employs 10 full-time game developers, 2 marketers, 3 clerical staff members, and 2 product support technicians in addition to the partners mentioned above. We also hire script writers, voice actors, videographers, electronic musical experts and composers, and testers on a contract basis. At FerozCode, we strive to create a relaxed, collaborative environment in which everyone’s contributions are welcome and valued.

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Length of Sample: 13 Pages

There are thousands of proposal topics to choose from in Proposal Pack. This sample uses the following set of Proposal Pack topics: Cover Letter, Title Page, Table of Contents, Introduction, Fee Structure, Getting Started, Licensing, Brand Development, About Us, Intellectual Property, Trademarks, Catalogue, Back Page.
There are 200 complete sample proposals including this one in Proposal Pack.

The following related samples are also included in Proposal Pack:
This sample illustrates how to write the following types of proposals:
  • General business proposal
  • Technical proposal
  • Project pitch proposal
  • Business opportunity, partnership proposal
  • IT, software, hardware proposal
  • Many other types of proposals
This sample was created with Proposal Pack Concepts #16

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