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How to write your Company Rebranding Proposal

You can create your customized editable variation of this document using Proposal Kit. Follow these steps to get started.

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Proposal Pack includes everything you need to get started now


  • This sample proposal plus
  • Library of all 200 samples
  • Library of editable templates
  • All templates in this design
  • Basic contracts and invoices
  • Financial calculators
  • Wizard proposal software
  • How to Write a Proposal e-books
  • Customize with your logo

Screenshots of 4 of 7 pages of this sample

Click the PDF View link above to see more. The complete sample is included in every Proposal Pack and the included Wizard software can build you an editable version in Word that will be in the design theme you purchased. You can purchase a different design theme than the sample is illustrated with.

Proposal Pack Contemporary #21 Title Page

Proposal Pack Contemporary #21 Body Page
Proposal Pack Contemporary #21 Body Page
Proposal Pack Contemporary #21 Back Page

1. Get a Proposal Pack such as Contemporary #21

This sample was created using the design theme Proposal Pack Contemporary #21. You can recreate this same sample using any of our Proposal Pack design themes and have it customized for your business.

We include this Company Rebranding Sample Proposal in PDF and editable Word format chapters that can be customized using the included Wizard software when purchased with a Proposal Pack or the Professional Bundle.

To create your customized proposal using your logo and colors, get Proposal Pack for Any Business. We include this sample in every Proposal Pack.

2. Download and install after ordering

Once you have ordered and downloaded your Proposal Pack you will have all the content you need to get started. If you order the sample as a template you will download the Word document after ordering and edit it in your office software.

3. Set up the included Wizard software

While the Wizard software makes the process more efficient, you can manually assemble your version of this sample using the content provided and just a Word processor. We only include the Wizard software with a Proposal Pack or the Professional Bundle.

4. Import the Quick Start layout titled 'Company Rebranding Sample Proposal'

The included Proposal Pack Wizard software makes creating a customized version of this document speedy and efficient. The sample content is in Word format documents, so you can also use the sample text without using our Wizard software. Using the Wizard software, you can create custom variations of this template and automate your quotes with the line item database.

The Company Rebranding Sample Proposal is an example of a design company proposing a company rebranding project to a prospective client.

The Company Rebranding Sample Proposal is an example of a business proposal created using Proposal Pack. This example shows how our Proposal Packs can be used for virtually any type of proposal. In this example a design company is proposing a company rebranding project to a prospective client.

Marketing and branding companies, service providers, graphic designers, printers.

5. Customize the template with your information

You can customize the layout with different chapters, change the order of chapters, import your content and information, change the visual design, edit the text, and more. You have complete control over customizing this sample.

Company Rebranding Sample Proposal - The Narrative

ABC Capital Ventures Rebranding Campaign

Attached is our proposal for the project including cost summary for the ABC Capital Ventures Rebranding Campaign. Our estimates are based on our interview with you and outline the project specifications as we currently understand them. The objective is to combine the creation of new logo with the adoption of new corporate rebranding.

The Objective

Client wishes to combine the creation of new logo with the adoption of new corporate rebranding. Specifically the client wants to adopt new primary logo new logos and graphics for its product line – and to have this new branding extend to new marketing materials it wants created for several direct mail campaigns involving their product line s. Special attention will be paid to treating the graphic design for the client’s products as individual and separate entities and not share common elements between the branding.

The Opportunity

At Potter Designs we will be responsible for creating all of your graphic design elements using similar formats but different identities for each brand. This means that you or your staff will be able to insert logos into your day to day documents invoices letterhead etc. while maintaining single standard for doing so.

The Solution

The following is solution outline and estimate of the time it will take for our Company to create all of the necessary elements for the various solutions. The timelines provided below should be used as guide because many of the deliverables may require the client to take time to evaluate and review the materials presented at each milestone. Solution Overview.

Logo Branding Design

  • Your team, Allison Annette
  • Retaining Potter Designs all work orders signed and secured with deposit
  • Design centered interview 2 hours with client
  • Initial design comps and examples to client for review and feedback – days
  • Revisions based on feedback – days
  • Produce final designs day and create full composition set web print transparent apparel etc

Portions of the print campaign can be started prior to the completion of required elements of the logo and branding campaigns.

  • Initial design comps and examples to client for review and feedback – days
  • Revisions based on feedback – days
  • Produce final "template" design – days
  • Addition of all required content as provided by the client in electronic format
  • Word documents text documents digital photos etc
  • Content timeline is TBD based on the materials provided to Florentine Design Group LLC by the client
  • Items to be produced
  • Standard 3.5" 2" business card template that can be utilized for various employees
  • Standard 8.5" 11" letterhead template with accompanying envelope template
  • Full color 8.5" 11" double sided tri fold brochure with bleeds

Samples and Color Suggestions

We have attached variety of design samples and color palettes based on our conversation with you. We can mix variety of primary colors hues and complimentary colors to arrive at combination that works best for this project. No Outsourcing or Subcontracting. At Potter Designs we perform all of your work in house with our own expert designers to ensure the quality and control over files that our clients require.

This means your files and formats will always be preserved and you will never have to worry about losing files or having the wrong formats for your files or other needs now or in the future. Standard Disclaimer. The numbers represented above are to be used as an estimate for the projects discussed.

The above Cost Summary in no way constitutes warranty of final price. Estimates are subject to change if project specifications are changed or costs for outsourced services change before being locked in by binding contract. Key project dates are outlined below. Dates are "best guess" estimates and are subject to change before being locked in by binding contract.

This timeline is date driven as opposed to the solution timeline which outlines the number of business days each task or phase will take. Project Start – Receipt of deposit & all client provided materials & required resources client design interview completed. Initial logo & branding design mock ups & concepts delivered to client for review. Revised design concepts delivered to client.

Initial print design comps & examples to client for review and feedback. Revisions based on feedback. Production of pre press files for transmission to printer. Thank you for meeting with us last week to discuss your project.

It was interesting to hear about your business and what you hope to accomplish in the next six months. We feel that we have the exact blend of experience and talent to aid you with this project and to meet your goal of new corporate look and feel for your graphics letterhead and associated materials within the six month timeline. We recently completed re branding and re tooling of similar client’s marketing material in your industry last month and would be happy to provide that client’s contact information as reference for our work and practices.

Attached is our proposal for the project including cost summary for the "ABC Capital Ventures Rebranding Campaign." Our estimates are based on our interview with you and outline the project specifications as we currently understand them. If you would like to discuss the specifications further or have any questions please do not hesitate to contact me at the phone number or email address shown below.

Business proposal example What Our Clients Say

Your product is amazing by the way. It cut down our bid package preparation by at least 5 days. Great product! Don’t think we could do without it, now that we have it."

Kelvin Johnson
Double Eighteen Software Group Inc.

Length of Sample

7 Pages

There are thousands of chapters to choose from in Proposal Pack. This sample uses the following set of Proposal Pack chapter templates: Cover Letter, Title Page, Executive Summary, Cost Summary, Time Line, Back Page.

Company Rebranding Sample Proposal Calculator Spreadheets

These Excel calculator spreadsheets are included with this template. If you purchase a Proposal Pack or the Professional Bundle, these proposal pages are generated using an automated line-item database in the included Wizard software. The calculator spreadsheets are intended for use when purchasing only the sample as a static Word template.

Cost Summary Calculator, Time Line Calculator

There are 200 complete sample proposals including this one in each Proposal Pack

The following related samples are also included in Proposal Pack:

These template layouts are related to this sample

The following related templates are also included in Proposal Pack with this sample:

This sample illustrates how to write the following types of proposals

  • General business proposal
  • Non-technical proposal
  • Service sales proposal
  • Letter proposal
  • Short contract, quote or bid proposal
  • Marketing and advertising proposal
  • Many other types of proposals

Samples can be created in any Proposal Pack design theme

This sample was created with Proposal Pack Contemporary #21. To change the visual look purchase any Proposal Pack and this sample will be created in that design theme.



Out of the over 501 Proposal Packs available these designs are also popular for this type of proposal and this sample proposal is also included in every Proposal Pack:

Photo Design Proposal Packs

Business Proposal TemplatesProposal Pack Bullseye #3
Business Proposal TemplatesProposal Pack Bullseye #4
Business Proposal TemplatesProposal Pack Business #20
Business Proposal TemplatesProposal Pack Concepts #16
Business Proposal TemplatesProposal Pack Concepts #17
Business Proposal TemplatesProposal Pack Contemporary #22
Business Proposal TemplatesProposal Pack Symbols #8

Line Art Design Proposal Packs

Business Proposal TemplatesProposal Pack Concepts #7
Business Proposal TemplatesProposal Pack Concepts #9
Business Proposal TemplatesProposal Pack Contemporary #3
Business Proposal TemplatesProposal Pack Contemporary #6

Key Takeaways

  • The Company Rebranding Sample Proposal is a fully written sample included in every Proposal Pack and the Professional Bundle.
  • You can create custom variations of this sample using the included software and template library.
  • The Wizard software automates quotes and other financial pages with a line-item database.
  • There are no ongoing subscription fees. You get lifetime unlimited use.
  • Proposal Kit is made for freelancers, small businesses, and non-profits.
  • Proposal Kit product content (templates, samples, software) is 100% written by humans.

Frequently Asked Questions

How do I customize the Company Rebranding Sample Proposal to fit my specific project or business?

If you purchase the Company Rebranding Sample Proposal as a static template, it will be an editable Word format document; otherwise, if you buy a Proposal Pack or the Professional bundle, you can build a more customized editable Word document version of it using the included Wizard software. You can replace the sample information with your own, adjust the text to match your company's tone and style, and modify sections to include project-specific details.

Can I use multiple sample proposals for different types of projects?

You can purchase multiple samples as individual Word templates or all 200 samples are included in every Proposal Pack and Proposal Kit Professional, which is a much better deal. The Proposal Kit offers sample proposals for various industries and project types. You can select and customize different sample proposals to suit each unique project. This flexibility allows you to create tailored proposals for other clients or projects.

How can I integrate my branding into the Company Rebranding Sample Proposal?

While the Company Rebranding Sample Proposal is an editable Word document, depending on the level of custom branding needed, consider the Proposal Kit Professional, which includes the branding features in the Wizard software that let you create custom-branded design themes more effectively. Start by incorporating your company's logo on the cover page, as well as in the headers and footers of the document. Next, adjust the color scheme of the proposal to match your brand colors. Change the fonts in the proposal to align with your brand's standard fonts. Including branded graphics that reflect your brand's style will further enhance the proposal. Additionally, ensure that the text within the proposal maintains a tone and voice consistent with your brand's communication style. By integrating these elements, your proposal will reinforce your brand identity.

How do I ensure my proposal stands out and wins the client?

To ensure your proposal stands out:

  • Personalize the content: Address the client's needs, challenges, and goals to make the proposal unique.
  • Highlight your value proposition: Communicate what sets your business apart and how to deliver superior results.
  • Use professional design elements: Incorporate visuals, charts, and graphs to enhance the presentation and make it more engaging.
  • Proofread and edit: Ensure the proposal is error-free and well-organized. A polished, professional document reflects your attention to detail and professionalism.

What should I do if I need help understanding or modifying a section of the Company Rebranding Sample Proposal?

If you need help understanding or modifying a section of the Company Rebranding Sample Proposal, refer to the detailed instructions provided. Additionally, Proposal Kit includes customer support and resources such as tutorials and videos to assist you. Consulting with a colleague or a professional in your industry can also be beneficial if further clarification is needed. Asking an AI tool can also provide valuable insights for immediate needs.

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You can create countless variations on the Company Rebranding Sample Proposal with a Proposal Pack template library and Wizard software.
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