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Packet Engines The Project Gekko Creations The Objective Packet Engines is High Tech Design Manufacturing company that has gone through mergers in the past years. Packet Engines is in great need of new Corporate Identity to reintroduce itself to its past current and future customers. Need #1. Cutting edge Corporate Identity materials that will reintroduce Packet Engines under their newly merged presence.
Need #2. Develop the ability to track Corporate Identity Campaign effectiveness. Need #3. Expand the current customer base and increase market share by increasing public knowledge of the new Packet Engines. The Opportunity Packet Engines has unique opportunity to use custom designed Corporate Identity materials to promote how the newly merged Packet Engines is stronger and technologically advanced company. Goal #1. Drive new and repeat business to the website for the latest in technology updates and to the Brick and Mortar location for tour of the Headquarters. Goal #2. Capitalize of the strengths of all merged companies in single campaign. The Solution
Gekko Creations specializes in Corporate Identity Campaigns that helps businesses grow and expand market share. We have created campaigns for many Brick and Mortar stores and the Fortune 1000. Recommendation #1. Gekko Creations will create multimedia Corporate Identity for Packet Engines. Recommendation #2. The Corporate Identity Campaign will include history of Packet Engines and the two other merged companies the merged. Recommendation #3. The Corporate Identity will include creation of all art work Brochures Flyers Television spots Radio spots Public Relations bulletins Business cards Letterhead Envelope head Tradeshow Booth materials and promotional giveaway prizes. Development Costs Price
Project Development Corporate Logo Business Card Design Letterhead Envelope Video Production Marketing Materials Total Development Costs.
Ongoing Campaign Costs Tradeshow Participation Fees US sites Tradeshow Participation Fees Non US sites Travel and Lodging Ad Publication TV Airing Fees Radio Airing Fees Total Ongoing Yearly Costs.
Miscellaneous Costs. Postage Tradeshow Booth Transportation Marketing & Services Marketing campaign materials Shipping Handling Total Miscellaneous Costs. TOTAL AMOUNT Standard Disclaimer. The numbers represented above are to be used as an estimate for the projects discussed. The above Cost Summary does in no way constitute warranty of final price. Estimates are subject to change if project specifications are changed or costs for outsourced services change before being locked in by binding contract. Initial Campaign Design. 50% at contract sign 50% at Project Signoff
Any other balances owing OnGoing Campaign Costs. Due upon receipt of monthly invoice Special Additional Requests. Billed on monthly invoice Minimum Term of this contract. This contract is for the aforementioned Corporate Identity Campaign and shall be for period of no less than calendar months and no longer than calendar months. After the initial term of this contract services will be provided on continuing monthly basis at the current rate schedule. Current rates are disclosed no less than days prior to the end of the initial term of this contract. If new contract for period of or more months is signed the rates will be locked in at the current rate at the time of signing. There are no pre payment penalties. In the event of cancellation for any reason. 90 days notice is required by either party. Cancellation of contract prior to the end of the initial term will require payment for all contracted services due to the end of the contract period or for days whichever is longer. Late Payment fees will be assessed on any account past due by days. Final terms and conditions will be provided in the contract for services. The Corporate Identity Campaign provided by Gekko Creations includes many innovative features. The following is brief synopsis of the major features.
One on One Project Management Full needs assessment prior to project start Incorporation of multiple marketing lines Research and production in merged company history Video and Brochure materials included Phased rollout of Corporate Identity Campaign for all major markets
Integrated file source for future updating needs Web presence integration and modifications available as needed Easy online re ordering for any produced materials or to request modifications Dedicated project management team Your campaign is their ONLY priority. Gekko Creations offers our dedicated project team at your service. We will assign the following Account Manager to your company. She will be available to answer any questions or concerns that you may have. She can also discuss additional materials or address any inquiries you may encounter. Packet Engines Corporate Account Manager Jessica Biehl 425 823 1378 Jbiehl@gekko.com www.Gekko.com
We believe Gekko Creations is best suited for this project for number of reasons. Any college student can offer to create web site for you or make marketing materials or even design marketing campaigns. But you get what you pay for. Experience means everything and it is the good name of your company and your success or failure that is on the line. Gekko Creations is known for cutting edge and award winning PR and Corporate Identity Campaigns. We strive to make you look your best in all of your advertising media relations and web presence. With over years combined experience in graphic design journalism Marketing Communications and Public Relations we have both the breadth and the depth that you need for success. Our work can be found around the block and around the globe since 1967. We use nothing short of state of the art equipment and software and our staff is dedicated to being the best through continuing education and projects that take them to the limits and beyond. We have worked with clients such as; Rosario Resorts Carnival Cruise Line Hambdon Communications Keytronic Corporation Wendle Ford AttorneyLinks USA and many others. When nothing short of the best will do it is the experience that counts. About us – Gekko Creations is known for cutting edge and award winning Public Relations and Corporate Identity Campaigns. We strive to make you look your best in all of your advertising media relations and web presence. With over years combined experience in graphic design journalism Public Relations and Marketing Communications we have both the breadth and the depth that you need for success. Our work can be found around the block and around the globe since 1967. We use nothing short of state of the art equipment and software and our staff is dedicated to being the best through continuing education and projects that take them to the limits and beyond. Our headquarters is located in Seattle WA with branch offices throughout the world to serve you better with faster response and the ability to be on your site as needed.
Products – We offer all types of Business Campaigns to fit your needs Corporate identity New Start up Expansion and International Growth. We create your marketing materials from corporate identities logo and Press releases brochures and newsletters to intricate promotional campaigns and unique web presence sites. We cater to your needs and desires. Services Our services start with thorough analysis of your business needs trends for your industry and goals for your company. We then design marketing materials and campaign outlines to fit your needs and budget. Finally we pull it all together with your web presence to guarantee consistency of image and message. How to Contact Gekko Creations If you need to contact us for any reason you can reach us at. Gekko Creations 916 Fourth Street Kirkland WA Phone. 425 823 1379 Fax. 425 823 1380
E Mail. Info@Gekko.com URL. www.Gekko.com Client contact. Marcy Campbell Director Corporate Programs Phone. 425 823 1376 Fax. 425 823 1380 E mail. MCampbell@Gekko.com
The Objective. Include purpose statement that covers the problem and the central idea. Restate the clients needs as determined by reading their RFP or your previous interview process. Need #1. Insert need statement here Need #2. Insert need statement here Need #3. Insert need statement here The Opportunity. Include the major points of analysis and identify the opportunity. Restate the clients goals you identified previously via RFP interview etc. Goal #1. Insert goal statement here
Goal #2. Insert goal statement here Goal #3. Insert goal statement here The Solution. Include recommendations for both solution and the steps required for action. Summarize what you are proposing to do and how you are going to do it to meet the goals. The full recommendation page can be added and expanded on. See the Recommendations proposal document template. Recommendation #1. Insert recommendation statement Recommendation #2. Insert recommendation statement Recommendation #3. Insert recommendation statement
When searching for high quality guaranteed product service Company name has continually proven to be leader in this industry. This is demonstrated in the following ways. Insert your unique selling proposition here; what sets your company apart from your competition. List some specific points below Insert Unique Point #1 Insert Unique Point #2 Insert Unique Point #3 Specify the strengths of your company that are desired characteristics for this project Company name has specialized in Insert major related field of expertise here since Insert year We have been cited by Insert independent reference here as leader in the Insert industry name industry. Our staff is comprised of over Insert count members who specialize in Insert major related field of expertise here and devote ourselves to continual improvement to maintain our leadership. State the specific need and identify exactly how you can meet or exceed the requirements
Need #1 Insert statement about how you are qualified to meet this need Need #2 Insert statement about how you are qualified to meet this need Need #3 Insert statement about how you are qualified to meet this need Show your understanding of the benefits the client can expect. Show what might be lost if appropriate action is not taken. Identify or create areas of concern for which the client must be particularly careful. These " worry items" may be fundamental issues that other proposals may feel are too trivial to mention Show areas of specialization that are relevant to this project
Show how you can meet the required schedule. You can expand on this topic by also adding the Production Schedule template Company name maintains staff of over Insert number of employees who will be assigned to your specific project. Show your concern for doing the job properly